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Case study · E-commerce & D2C

SEO and automation for a D2C brand

Rebuilt a slow storefront, fixed technical SEO and automated order operations so a small team could handle triple the volume.

Client
Sample client (D2C retail)
Industry
E-commerce & D2C
Location
Mumbai, India
Timeline
6 months · 2025
SEO and automation for a D2C brand

2.6x

organic traffic in six months

1.2s

largest contentful paint, down from 4.8s

20 hrs

of manual work saved each week

The challenge

Pages were slow, half the catalogue was not indexed, and the team copied orders between Shopify, the courier portal and WhatsApp by hand.

What we did

  • Moved to a headless storefront and cut page weight by two thirds
  • Fixed indexation, schema, internal links and category content
  • Automated order confirmation, courier booking and delivery updates over WhatsApp with n8n

The results

Organic traffic grew month on month and the operations team stopped copy-pasting orders.

Client feedback

In their own words.

Organic traffic more than doubled in six months, and the WhatsApp order automation gave our ops team their evenings back.
Priya NairMarketing Lead, Kora LivingMumbai
Read the case study

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